Outclarity
Menu
The report
What is in a reportHow a finding is writtenWhat changed since last timeWhen there is nothing to sayA full sample issueEmail, web and PDFWhat a year costs
Industries
Hotels & hospitalityHotels & lodging
Restaurants & foodRestaurants & cafés
Health & careClinics & primary careDental practicesHospitals & health systemsAllied health & therapyVeterinary practicesSpas & wellnessGyms & fitness studios
Professional servicesLaw firmsAccountants & financial advisersConsultanciesEstate & letting agentsSchools & training providers
Software & agenciesIT services & softwareMarketing & creative agencies
Home, trade & retailHome services & tradesConstruction & contractingGarages & auto serviceLogistics & haulageRetail & shops
Capabilities
Reading every platform your trade is reviewed onThe same complaint, on separate sitesCounting, rather than asking a model how common a thing isChecking that a quote is in the page it citesMaking sure it is your business, before anything elseSaying where it looked and found nothingWhat moved since your last issueWeighting what was said recentlyKeeping what it saw, not just what it concluded
Method
The six stepsThe evidence we keepWhy the numbers are ours, not a model'sWhat we do not doAnswers to the hard questionsWhat we hold about youTerms
Our Insight

Topics

Customer signalsApplied AIReputationLocal searchService operations

Markets

United StatesUnited KingdomIrelandGermanyFranceNetherlandsSpainItaly
Pricing
Pricing
Start your first report

AnswersOur crawlerContactSitemap

The reportIndustriesPricing

Industries

Software & agencies

The review marketplaces buyers shortlist from, and the comparison pages that rank you against people you have never heard of.

Read a full sample What is in an issue

Where software and agencies is judged

  • G2
  • Clutch
  • GoodFirms
  • Capterra
  • TrustRadius
  • DesignRush
  • GetApp
  • Software Advice
  • and 7 more

Plus the 8 read for every business, whatever it sells — the full list.

The 2 trades in software and agencies

Where an issue reads

Particular to software and agencies

Read at the moment this page was rendered. If the crawler stops reading one, it leaves this list the same day — which is the difference between a source list and a marketing page somebody typed.

All 21 trades
G2ClutchGoodFirmsCapterraTrustRadiusDesignRushGetAppSoftware AdviceUpCityAlternativeToAgency SpotterGartner Peer InsightsProduct HuntSourceForgeStackShare

And for every business, whatever it sells

Google Business ProfileTrustpilotFacebook recommendationsBetter Business BureauRedditNextdoorIndeedGlassdoor

Why some of these are not review sites

G2
the buyer's first stop, and the one with the most detailed category comparison
Clutch
the agency and services side, with verified client interviews
TrustRadius
longer, more technical reviews from larger accounts
AlternativeTo
who they are being replaced by — the substitution set, stated by users rather than by analysts

What it counts

The same complaint on three sites is a different fact

Every issue counts the same 8 themes for this trade — how often each is raised, on how many separate platforms, and whether the recent half is worse than the older half. None of it is a model’s impression of how common something is.

How counting works
ExpertiseCounted every issue

Whether the work was right, and demonstrably so

CommunicationCounted every issue

Updates, plain language, reachability

ResponsivenessCounted every issue

Reply times, missed calls, chasing

Delivery and deadlinesCounted every issue

On time, scope kept, handover

And 4 more in every issue: fees and billing, outcomes, onboarding and setup, support after the sale.

The other sectors

24 issues about software and agencies

Yours specifically — no benchmarks, no industry averages, no filler. The first one is written the day you sign up, so you can judge it before the second arrives.

Your website

Half of an issue is read from a site of your own. If your business does not have one, leave this empty — you get the half read from your listings and reviews, and here is what that leaves out.